Blog
Practical guides and analysis on research, data and evidence for decision-makers in Ghana and West Africa.
How to Write an M&E Framework That Donors Approve (With a Template)
The six steps to an M&E framework that donors trust, with examples of strong indicators and a template table you can...
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Customer Satisfaction Surveys for Banks and Telcos in Ghana: Methods and Metrics
CSAT, NPS and Customer Effort explained, the drivers that matter for banks and telcos, the right survey methods for Ghana, and...
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How to Choose a Market Research Company in Ghana: 10 Questions to Ask
Ten questions that separate strong research firms from weak ones, a simple scoring sheet for proposals, and red flags to watch...
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Baseline, Midline and Endline Surveys: A Practical Guide for NGOs in Ghana
What each survey is for, how to keep them comparable, why before-and-after is not the same as impact, and a practical...
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Outsourcing Data Analysis in Ghana: What You Get and How to Choose a Provider
When to bring in outside analysts, what professional data analysis involves, the deliverables to expect and eight questions to ask a...
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How Much Does Market Research Cost in Ghana? What Drives the Price
The seven factors that set the price of a market research study in Ghana, how a budget breaks down, and how...
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